SaaS development company: build and run your software product

What SaaS product development involves

A SaaS product is more than the feature your customers pay for. Around that core sits everything that lets strangers find it, sign up, pay, get help and keep using it without you stepping in. That supporting layer is often more than half the work, and it is the part first-time founders most often underestimate.

If you are still testing whether anyone wants the idea, start with an MVP. This page is about the step after that, or about businesses that already know the demand is there: building the complete product and keeping it running.

The parts of a SaaS product we build

• Multi-tenancy: each customer company gets its own workspace, with its data kept separate from every other customer’s.
• Accounts and teams: sign-up, login, password resets, invitations and roles so a customer can add colleagues with the right access.
• Subscriptions and billing through Stripe: plans, free trials, upgrades and downgrades, invoices, failed payment handling and a self-serve billing page.
• Onboarding: the first-run steps, sample data and prompts that get a new customer to the moment the product proves its value.
• An admin back office for your team: look up any customer, see their plan, help them with a problem and manage pricing.
• Analytics: sign-ups, activation, usage and cancellations, so you can see what is working.
• Integrations and an API, if your customers need the product to talk to the tools they already use.
• Email notifications, help content and the marketing site where customers first meet the product.

Custom SaaS development compared with the alternatives

No-code builders such as Bubble can get a simple SaaS product live quickly and are a sensible way to test pricing and demand. As customers and data grow, performance, complex permissions and billing edge cases can become harder to handle, and you are bound to the platform.

Rebranding an existing platform, for example reselling GoHighLevel in its SaaS mode, gives you a product to sell almost immediately. It also means selling the same product as everyone else on that platform, with little control over how it works.

Building an in-house team gives you the most control and makes sense once the product has steady revenue. Before that, recruiting and managing designers, developers and someone to run hosting and security is a heavy load for a young product.

Freelancers can build parts of a SaaS product well. Holding billing, security, hosting and product decisions together across several people tends to fall to the founder.

Working with a SaaS development company gives you the whole team at once. With Zoti, the same team that builds the product also hosts it and keeps changing it, so there is no hand-off between building and running.

Micro SaaS development

Not every SaaS product needs to serve thousands of companies. A micro SaaS is a small, focused product for a narrow audience, such as a scheduling tool for one type of contractor or a reporting add-on for one popular platform. Many are run by one founder or a small business as a side line.

Micro SaaS development follows the same process with a tighter scope: one core job, simple plans, Stripe billing and a lean admin area. The monthly plan suits these products well, since hosting and ongoing changes are already covered.

How Zoti works as your SaaS development company

1. Map the productWe map users, plans, screens and rules, including the billing and admin pieces that are easy to forget.
2. Written quoteYou get a written quote that sets out what will be built and what it costs before work begins.
3. Clickable designsYou click through the sign-up, onboarding and core screens before any code is written.
4. Build in roundsWe deliver working software in short rounds that you review, with billing and tenancy set up from the start.
5. LaunchWe help plan pricing pages, onboarding emails and the go-to-market steps for your first customers.
6. Run and grow itHosting, monitoring, fixes and new features continue on the same monthly plan as your customer base grows.

What SaaS development costs

Zoti custom projects start at $499/month on a monthly plan that covers design, development, hosting and ongoing changes. For a SaaS product, the price depends mostly on how many user types and plans it has, how much it connects to and how complex the billing is. You get a written quote before any work begins, and we also take on custom agreements when a monthly plan is not the right fit.