Best Vagaro alternatives for salons, spas and studios
Salons, spas and studios look for a Vagaro alternative when add-on costs, marketplace exposure or a cluttered setup stop matching how they run. The main options are Fresha, GlossGenius, Boulevard, Mangomint and Square Appointments, and multi-location or unusual businesses can also have a custom branded booking app built by Zoti, starting at $499/month.
Updated November 3, 2026
- Off-the-shelf options
- Fresha, GlossGenius, Boulevard, Mangomint, Square Appointments
- Custom build from
- $499/month
- Best custom fit
- Multi-location or hybrid service and retail businesses
Why salons and spas look for a Vagaro alternative
Vagaro covers a lot of ground for beauty, wellness and fitness businesses: online booking, a consumer marketplace, payments, point of sale, memberships, forms, payroll features, email and text marketing. A single-chair stylist and a busy spa can both run on it, which is why it is so widely used.
Owners tend to compare other tools when they notice things like:
- The monthly bill grows as add-ons for marketing, forms, websites or extra calendars stack up.
- Clients find you through a marketplace that also lists nearby competitors.
- The interface has more menus and settings than the front desk needs day to day.
- Higher-end businesses want a more polished client experience and front desk workflow.
- Multi-location groups need reporting, pricing and staff rules across sites that the setup handles awkwardly.
The main Vagaro alternatives
Each of these is a salon and spa product sold today. Have a staff member and a regular client try the booking flow in your top two before you switch.
- Fresha: booking, payments and a large beauty marketplace. It suits salons that want marketplace bookings and a simple start, with the trade-off of a fee model tied to payments and new-client bookings.
- GlossGenius: booking, payments and a polished website for beauty pros. It suits solo stylists and small salons focused on brand, with fewer tools for larger teams.
- Boulevard: front desk and client experience software for premium salons and spas. It suits multi-provider businesses that sell on service quality, with the trade-off of being more than a small shop needs.
- Mangomint: salon and spa software known for a clean front desk workflow and automation. It suits growing salons and med spas that want efficiency, with a smaller ecosystem than older names.
- Square Appointments: booking tied to Square payments and point of sale. It suits businesses already selling with Square, with lighter salon-specific features.
When a custom booking app makes more sense
For most salons and spas, the right move is to another salon platform. A custom build is worth pricing when the business does not look like a typical salon: a group with several brands, a med spa with treatment plans and clinical records, a studio mixing classes, appointments and retail, or a business that wants its own app with loyalty and memberships under its brand.
A custom build usually includes:
- A branded booking app and website flow, with no competitor listings beside you.
- Scheduling rules for providers, rooms, equipment and service combinations.
- Client profiles with formulas, photos, consent forms and treatment notes.
- Memberships, packages, gift cards and loyalty points that work across locations.
- Commission, tips and payroll reports matched to how you pay staff.
- Payments through a provider such as Stripe or Square, synced to accounting.
How to switch away from Vagaro
- Export client dataDownload your client list, appointment history and any forms or notes you can export, and keep copies of anything that cannot be exported.
- Record services and staff settingsList every service, duration, price, processing time and staff assignment so they can be rebuilt exactly.
- Plan for balancesDecide how to honor gift cards, packages and memberships sold in Vagaro, and note that saved cards usually cannot move between processors.
- Move future appointmentsTransfer upcoming bookings or let them finish in Vagaro while new bookings go to the new system.
- Update every booking linkChange booking buttons on your website, Google profile, Instagram and email signatures on switch-over day.
How to choose
- Do you want marketplace bookings, or do most clients come directly to you?
- Are you a solo pro, a small salon, a premium spa or a multi-location group?
- How do you pay staff: commission, booth rent, hourly or a mix?
- Do you sell much retail and need inventory tracking?
- What client records must be on file, such as consents for treatments?
- Can you export your full client list if you leave this tool later?
More industry software software: yardi alternatives, clio alternatives, clover POS alternatives and mindbody alternatives.
Common questions
What is better than Vagaro for salons?
It depends on the salon. Fresha suits marketplace-driven salons, GlossGenius suits solo pros and small teams, Boulevard and Mangomint suit growing or premium salons. Try the client booking flow in each, since that is what your customers see.
Is Fresha cheaper than Vagaro?
Fresha has used a model built around payment processing and marketplace fees rather than a large subscription, which can be cheaper for some salons and more expensive for others. Compare your full monthly cost, including card fees, at your real volume.
Can I export my client list from Vagaro?
Client data can generally be exported from Vagaro, and some new platforms help with the import. Saved payment cards usually cannot be transferred, so clients may need to add a card again.
What is the best Vagaro alternative for med spas?
Med spas often look at tools with stronger charting, consent forms and treatment plans, such as Mangomint, Boulevard or software made for aesthetics practices. Check that any tool meets your privacy and recordkeeping obligations.
Should a salon build its own booking app?
Most should not. Salon platforms are mature and good value. A custom app makes sense for multi-location groups, hybrid businesses or brands that want their own app and loyalty program. Zoti builds those starting at $499/month.
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